{"data":{"id":"3b855f66-3c55-4c6d-acf3-5a7040516055","updated_at":"2024-09-27T23:52:51Z","template_id":"c896dd88-1c02-4699-9852-f56cfd03775b","localized":{"blocks":[{"id":"660a94c4-3660-443f-900f-155fa4027317","kind":"richtext","content_html":"

The challenge is no longer just to move towards new platforms. It is rather about creating a user experience that is both innovative for the media and reminiscent of the feeling a reader has when holding a traditional newspaper. So, are we saying goodbye to print, or are we giving it a second life?

For several years now, more and more newspapers have been moving away from printing presses to focus all their efforts and investments on their digital transformation. They’ve long been hearing that print is doomed, and this is becoming evident in the habits of younger readers. Indeed, if news doesn’t appear on their Facebook, Instagram, or TikTok feed, there’s little chance they’ll be aware of it. However, we can’t blame them: we all turn to Google with our questions rather than searching through library books. We can therefore affirm that digital is transforming our reading behaviors. Just as television overshadowed radio, the web has changed our relationship with news.

We might even ask ourselves if we still need traditional media in an era where anyone can consume, create, and share content from a smartphone. The answer is simple: absolutely. We need professional journalists whose mission is to report rigorously verified facts in an impartial manner. Moreover, whether it’s newspapers, radio, or television, the vast majority (if not all) now include social media in their content strategy. Just think of Rad (Radio-Canada’s journalism lab) or Brut (a French news video media) which, to reach a younger audience, produce videos and regularly post on Instagram.

"}],"locale":"en","visual":{"type":"image","url":"https://assets.corpo.omerloclients.com/12f4165a50920348695613ed7d2712715eef8a4991909c961fd302af2600e27d.webp?","gravity":"center","caption_html":null,"credit":null,"caption_text":null},"lead_html":"For several years now, many news organizations have been undergoing a significant digital shift to more easily reach their readership and remain competitive in an industry that is constantly in crisis.","subtitle_html":"Editorial","title_html":"Is This the End of Print?","author_ids":["95c56a02-837e-4f47-abb3-e5ba150b1c1e"],"lead_text":"For several years now, many news organizations have been undergoing a significant digital shift to more easily reach their readership and remain competitive in an industry that is constantly in crisis.","seo":{"description":null,"title":null},"subtitle_text":"Editorial","title_text":"Is This the End of Print?"},"_links":{"template":"/api/public/docs/v2/templates/c896dd88-1c02-4699-9852-f56cfd03775b","_self":"/api/public/docs/v2/contents/3b855f66-3c55-4c6d-acf3-5a7040516055"},"canonical_domain":"omerlo.com","published_at":"2022-08-23T22:41:00Z","category_ids":[],"visibility":null,"canonical_url":null,"show_published_at":false},"assocs":{"categories":{},"profiles":{"95c56a02-837e-4f47-abb3-e5ba150b1c1e":{"id":"95c56a02-837e-4f47-abb3-e5ba150b1c1e","kind":"person","updated_at":"2024-10-04T13:10:29Z","other_name":null,"localized":{"locale":"en","description_html":"

Simon Audet is a visionary and innovative leader with a profound passion for technology. As a co-founder of Mirego in 2008, he was a key architect behind the company's exponential growth, leading the development of transformative digital solutions for renowned brands such as La Presse, IGA, Aldo, and SAQ. His contributions helped revolutionize how these organizations engage with their customers, enhancing the digital experiences that touch millions of lives.

In 2017, Simon took on a new venture by co-founding Omerlo Technologies, where he leads the development of high-performance platforms that are reshaping the future of media management. Under his leadership, Omerlo has emerged as a pioneering force in digital content creation, distribution, and monetization, delivering cutting-edge solutions that optimize operations and drive strategic outcomes for clients across Canada and France.

In 2021, Simon took on an executive role at DRAKKAR Digital to strengthen the partnership with Omerlo, amplifying the company's growth and strategic direction. This collaboration has given Omerlo new momentum, positioning it as an affiliate of DRAKKAR Digital and propelling its innovation forward. Today, Simon remains fully dedicated to leading Omerlo as it continues to thrive and redefine digital content management.

","description_text":"Simon Audet is a visionary and innovative leader with a profound passion for technology. As a co-founder of Mirego in 2008, he was a key architect behind the company's exponential growth, leading the development of transformative digital solutions for renowned brands such as La Presse, IGA, Aldo, and SAQ. His contributions helped revolutionize how these organizations engage with their customers, enhancing the digital experiences that touch millions of lives.In 2017, Simon took on a new venture by co-founding Omerlo Technologies, where he leads the development of high-performance platforms that are reshaping the future of media management. Under his leadership, Omerlo has emerged as a pioneering force in digital content creation, distribution, and monetization, delivering cutting-edge solutions that optimize operations and drive strategic outcomes for clients across Canada and France.In 2021, Simon took on an executive role at DRAKKAR Digital to strengthen the partnership with Omerlo, amplifying the company's growth and strategic direction. This collaboration has given Omerlo new momentum, positioning it as an affiliate of DRAKKAR Digital and propelling its innovation forward. Today, Simon remains fully dedicated to leading Omerlo as it continues to thrive and redefine digital content management.","summary_html":"

PRESIDENT | Omerlo

","summary_text":"PRESIDENT | Omerlo"},"profile_type_id":"2ade792c-1096-41ee-bac7-36e3ab6ddb6b","first_name":"Simon","last_name":"Audet ","pronoun":null,"avatar_image_url":"https://assets.corpo.omerloclients.com/community/c136d79d-157c-4d5b-9c87-bc24b6f0d821.jpg?"}}}}