Analytics

How to receive Omerlo Ad Events in Google Analytics 4 using Google Tag Manager

Omerlo automatically sends the following events to the DataLayer, if installed: adImpression and adClick. This article explains how to configure GTM to forward these events to GA4.

Lecture 2 min.

Google Tag Manager

Google Tag Manager

Publié le 29 août 2024 | Mis à jour le 21 nov. 2024