Editorial

Omerlo: The Media and Business Content Management Tool

Omerlo is a digital content management and distribution platform designed for media and businesses looking to enhance communication with their internal and external audiences. Explore this technology driving digital transformation.

Simon Audet

PRESIDENT | Omerlo

2 min read.

What is Omerlo?

We live in a world where information is available everywhere and at all times. Therefore, it's essential for businesses—whether they are media companies or not—to find a solution that allows them to share the content they produce with peace of mind. Omerlo steps in here, acting as a CMS that offers a range of pre-designed cloud solutions. Websites, mobile apps, digital hubs: it’s easier than ever to communicate with your audiences instantly, on any type of device.

An organization that opts for Omerlo can easily distribute content by to any group of readers, including news, event calendars, photos, surveys, or even the cafeteria menu. Additionally, an organization's media can be equipped with integrated chat, specialized modules (payroll, HR, and customer service), and archives. We also provide our clients with a dedicated team of developers and comprehensive APIs, enabling the creation of custom digital products.

Features with Multiple Uses

Content management in Omerlo occurs in two main stages: editing and distribution, with additional functionalities available. Users can create articles, dossiers, calendars, events, surveys, and more. Subsequently, they can distribute content through websites, apps, newsletters, RSS feeds, and push notifications.

Thanks to extensions designed for specific and complementary needs to content editing and distribution, the platform offers numerous possibilities. For example, users can create campaigns, mailing lists, and templates (newsletter management), produce feeds, messages, and static content (multi-organization management), or manage advertisements and subscription programs (content administration and monetization). All administrative aspects, from account and access management to tracking content production stages, are also supported.

Seeing is Believing

Finally, a real-time analytics platform is integrated within Omerlo for easy monitoring of content performance. We have always been immersed in the digital world. However, not everyone shares this experience, which is why our site showcases the possibilities that Omerlo offers. In other words, by being here, you’re not just learning about Omerlo—you’re experiencing it. If this sparks your interest, watch the video to see how simple it is to use our platform for content management.