Omerlo Powers the Media Platform of CCI Alsace Eurométropole

This project, awarded to DRAKKAR Digital France following an open tender, is part of an ambitious strategy to modernize and digitize economic communication in the region.
A Strategic Project to Boost the Economic Community
The Pointéco Alsace website is designed to become an essential communication tool for businesses in the industrial, commercial, and service sectors in the region. It will allow the CCI Alsace Eurométropole to effectively distribute multimedia content, strengthen interactions between businesses, and offer monetization opportunities through advertising. Thanks to Omerlo’s technology, this centralized platform enables:
Engaging the business community: through an intuitive platform that facilitates exchanges and enhances the visibility of local economic actors.
Distributing multimedia content: texts, images, videos, and PDFs, syndicated across various channels such as mobile apps, newsletters, websites, and social media.
Monetization through advertising: with an integrated ad campaign management system, offering targeting options and controlling the number of appearances.
The platform is designed to be scalable and adaptable, allowing other CCIs in the Grand Est region to benefit from this solution as needed.
A Successful Collaboration Between Omerlo, DRAKKAR Digital France, and the CCI Alsace Eurométropole
DRAKKAR Digital won the tender for this project through the Omerlo platform, thanks to its innovative approach and the expertise of its teams. Together, Omerlo, DRAKKAR Digital France, and the CCI Alsace Eurométropole have addressed the region’s specific needs, delivering a platform optimized for content management and revenue generation through advertising. With centralized content management and an intuitive interface, the platform simplifies business interactions, promotes their activities, and increases their visibility.
A Platform for the Future of Economic Communication in Alsace
The Pointeco Alsace website represents a significant step forward in digital communication for the CCI Alsace Eurométropole. By offering a modern, scalable interface, it becomes a valuable resource for local businesses and advertisers. With the support of DRAKKAR Digital France and Omerlo’s technology, the platform will continue to evolve to meet future economic and technological challenges, while ensuring efficient content and interaction management.
Published on Sep 9th 2024 | Updated on Oct 3rd 2024